The Madhya Pradesh state team along with the consumer goods team worked with the Government of Madhya Pradesh to organise a roundtable interaction on 'The MP Toys Opportunity' at the new Madhya Pradesh Bhawan.

The event, held in collaboration with the Toy Association of India, was chaired by Mr. O. P Sakhlecha, Minister of MSME and Science & Technology, Government of Madhya Pradesh, and saw the participation of over 40 attendees, including major domestic manufacturers like Aequs, Playgro, and Sunlord. 

Invest India delivered a comprehensive presentation on the immense potential and opportunities in the toy sector, while the Government of Madhya Pradesh highlighted specific details about the state's favourable conditions for toy manufacturing. The roundtable yielded positive outcomes, with various companies expressing interest in establishing greenfield toy manufacturing facilities in Madhya Pradesh.